{"id":17483,"date":"2021-07-15T13:52:02","date_gmt":"2021-07-15T17:52:02","guid":{"rendered":"https:\/\/prose.com\/?p=17483"},"modified":"2021-07-15T13:52:04","modified_gmt":"2021-07-15T17:52:04","slug":"sulfate-free-shampoo-benefits","status":"publish","type":"post","link":"https:\/\/prose.com\/blog\/sulfate-free-shampoo-benefits","title":{"rendered":"The Cut Down: 5 Benefits of Sulfate-Free Shampoo"},"content":{"rendered":"\n\n<h2>1. Non-stripping formula<\/h2>\n\n\n\n<p>A lot of popular shampoos contain harsh sulfates (or surfactants) that can cause a \u2018stripping\u2019 effect on the hair and scalp. These cleaning agents produce a foamy lather that aids in removing dirt, oil, and buildup on the scalp. Over time, sulfates\u00a0 can cause hair to feel overly dry and brittle, which is especially harmful if hair has undergone professional hair treatments (such as a keratin treatment). In sulfate-free shampoos, these harsh surfactants are replaced with milder cleaning agents that can gently and effectively remove everyday buildup\u00a0 without stripping the hair. Some people think using a sulfate-free shampoo means sacrificing the soapy lather we&#8217;re used to when washing our hair, but that&#8217;s not the case. Prose custom shampoo has all of the lather without any of the sulfates.\u00a0\u00a0<\/p>\n\n\n\n<h2>2. Preserves color<\/h2>\n\n\n\n<p>Cleansing your hair right after a color service can be devastating to your fresh dye job if you\u2019re using a shampoo with sulfates. They can cause permanent color and toners to fade away leaving hair looking dull or brassy. Because sulfate-free shampoo is non-stripping, your hair color will stay vibrant and fresh after each wash. Be sure to look for ingredients such as <a href=\"https:\/\/prose.com\/ingredients\/oat-oil\">oat oil<\/a> that can add a double dose of protection to preserve your new hue.<\/p>\n\n\n\n<h2>3. Supports natural shine<\/h2>\n\n\n\n<p>Our scalp produces sebum (aka oil) which works to lubricate the scalp\u2019s surface and hair lengths to help strike the\u00a0 proper moisture balance. Too much sebum can leave hair looking and feeling greasy, however, maintaining a minimal amount of sebum after cleansing is still recommended to maintain moisturized hair.<\/p><p>Using a sulfate-free shampoo will work to remove excess sebum without disturbing the scalp\u2019s moisture balance,\u00a0 leaving hair feeling less dry and naturally shiny.<\/p>\n\n<div class=\"legacy-pcarousel\"><div class=\"legacy-pcarousel__inset\"><div class=\"legacy-pcarousel__header\">Shop products featured in this story<\/div><!-- .legacy-pcarousel__header --><div class=\"post-deck\">\n  <!-- Product 1 -->\n    <!-- Replace the # with the real product page URL inside the <a> tag -->\n      <a href=\"https:\/\/prose.com\/products\/custom-shampoo\">\n        <div class=\"post-product\">\n        <!-- Product img URL goes here inside the src \n        The image URL can be found at Media -> File URL\n        -->\n          <img decoding=\"async\" class=\"card-img-top post-product-img\" src=\"https:\/\/storage.googleapis.com\/prose-blog-staging4-media\/1\/2020\/10\/20190806_Prose_SHOT13_HERO_S_0853_V3.png\" alt=\"Card image cap\">\n          <div class=\"card-body\">\n            <!-- Product name goes here -->\n            \n            <p class=\"product-text\">Custom Shampoo<\/p>\n            <!-- Product price goes here -->\n            <p class=\"product-price\"><small class=\"text-muted\">$25<\/small><\/p>\n          <\/div>\n        <\/div>\n      <\/a>\n  <!-- End of Product 1 -->\n\n\n\n   <!-- Do NOT delete this close tag -->\n<\/div><\/div><!-- .legacy-pcarousel__inset --><\/div><!-- .legacy-pcarousel -->\n\n<h2>4. Can help reduce scalp irritation<\/h2>\n\n\n\n<p>If you\u2019re shampooing your hair everyday, shampoo with harsh sulfates can cause the scalp to go into overdrive and produce more sebum than usual to compensate for excessive dryness. When our scalp is out of balance it can begin to feel tight and can even start to produce flakes. Switching to sulfate-free shampoo can help keep your scalp flake-free and reduce\u00a0 sensitivity.<\/p>\n\n\n\n<h2>5. Great for all hair types <\/h2>\n\n\n\n<p>Is your hair chemically processed? Does your scalp get oily fast? No matter\u00a0 your hair type and concern, sulfate-free shampoo can safely cleanse\u00a0 hair while keeping both your scalp and strands balanced. However, if you\u2019re looking for a shampoo that\u2019s truly unique to you\u2014try a <a href=\"https:\/\/prose.com\/products\/custom-shampoo\">sulfate-free custom shampoo<\/a>. It\u2019s a great way to address multiple concerns at once while taking into consideration your preferences, hair type, and environmental factors based on where you live.<\/p>\n\n\n<div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div><div class=\"gbda-custom-cta\" style=\"background-image:url(https:\/\/storage.googleapis.com\/prose-blog-media\/1\/2020\/10\/d-blog-article-redirects_consultation-1.jpg)\"><span class=\"cta-title\" style=\"color:#FFFFFF\">ONLY GOOD HAIR DAYS\u2014<\/span><span class=\"cta-text\" style=\"color:#FFFFFF\">Think of us as your partner in haircare. Start with our innovative consultation.<\/span><a class=\"cta-button\" href=\"prose.com\/consultation\">GET YOUR FORMULA<\/a><\/div><div style=\"height:50px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Take it easy. <\/p>\n","protected":false},"author":29,"featured_media":17491,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[389,15],"tags":[266,268,479,264,267,265],"class_list":["post-17483","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-category-hair-health","category-ingredient-research","tag-curly","tag-frizzy","tag-new","tag-smooth","tag-very-curly","tag-wavy"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v23.9 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Benefits of Sulfate-Free Shampoo |<\/title>\n<meta name=\"description\" content=\"Do you know what sulfate-free shampoo can do for your hair? 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