FIRST ORDER EXCLUSIVE

Try Prose with 60% off + a free gift

When you subscribe to 3+ products

60% OFF

+FREE GIFT

Try Prose with 60% off + a free gift
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600K+ 5-Star Reviews

Product reviews on Review & Refine®

  • Personalized to 85+ factors

    From diet to lifestyle and stress levels to ZIP code

  • Science-backed results

    Clinically tested for healthier hair in just 4 weeks

  • Freshly bottled + made to order

    Formulated with clean ingredients, picked just for you

60% OFF

+FREE GIFT

Try Prose with 60% off + a free gift

60% off + Free Gift

Ready to personalize your formulas?

Get 60% off + a free gift when you subscribe to 3+ custom products — because your formulas are powerful alone, but transformative together.

GET YOUR FORMULA →

Love your first order (or it’s on us)

Up to

3x stronger hair + 3x less breakage

after just 1 use*

damaged oily dry fragile

CUSTOM SOLUTION:

Custom Shampoo

Custom Conditioner

Custom Leave-In Conditioner

GET YOUR FORMULA →

*Instrumental efficacy test of Prose Custom Shampoo, Conditioner, and Hair Mask vs. non-conditioning shampoo.

Subscribers get more

A customized subscription

Custom-set each product in your routine to arrive exactly when you want.

Save 15% on every order

The perks don’t stop after your first order. Enjoy exclusive recurring savings.

Free shipping, always

Plus hassle-free returns and a 30-day money-back guarantee on your first order.

Cancel or modify anytime

Snooze, adjust, or make changes to your subscription with just a few clicks.

How it works

Take your consultation

We’ll analyze 85+ factors to understand your unique needs.

Your formulas are made to order

We’ll select from 185+ clean ingredients to meet your goals.

Delivered fresh to your door

Your formulas are always bottled fresh for peak potency.

Formulas that evolve with you

We’ll adjust your formulas as your needs + concerns change.

Personalization Works Better®

Off-the-shelf brands

Truly
Personalized

Made to Order

Clean,
High-Quality Ingredients

Scientifically
Tested

Exclusive Trial
Offer

Personalization Works Better®

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Truly personalized

One-of-a-kind formulas based on 85+ unique factors that impact your hair.

Made to order

Bottled fresh just for you and never pre-mixed.

Clean, high-quality ingredients

185+ naturally powerful + proven-effective ingredients.

Scientifically tested

Clinically tested for healthier hair in 4 weeks.

Exclusive trial offer

60% off your first order to discover the custom difference.

a comparison image hybrid shampoo bottle of prose versus competitors

Off-the-shelf brands

One-size-fits-all

Generic formulas that cater to everyone, but benefit no one.

Mass produced

Waiting on a shelf for months or years to be sold.

Harsh generic ingredients

May contain sulfates, irritants, drying alcohols, and more.

Not rigorously tested

Claims may not be backed by clinical + scientific studies.

Costly trial + error

Wasted time, money, and cabinets full of ineffective formulas.

Real people, real results

Portrayed by paid partners

FAQs

How is Prose personalized for me?

Great question! Because everyone’s hair, lifestyle, and environment is unique, we’ll ask a series of in-depth questions in our consultation to understand what’s impacting your hair. Think: everything from your hair type and porosity to your zip code, so we can assess the humidity, pollution, and hard water in your area.

Using this information, we personalize your Prose to 85+ factors, carefully selecting from 185+ clean ingredients to meet your goals. From millions of possible formulas, only one is uniquely yours. Take your consultation  today to find out exactly what your hair needs.

When can I expect to start seeing results with my products?

We recommend that you give your Custom Haircare products at least 5-7 tries to allow your hair and scalp to adjust to your custom formulas. You may not notice an immediate difference overnight, but not to worry, great hair days are on their way. While some individuals may see immediate results after using their Custom Skincare, our chemists recommend consistent use for 4 weeks (the average skin cycle is 28 days) to see optimal results. It can take up to 90 days of consistent use to see results from Custom Root Source® Supplements.

How do I update my formula if my needs change?

Prose products are never one-and-done. Whether you need extra oil control, or a richer texture, you can use our proprietary tool, Review & Refine®, to tell us how it’s going. We’ll fine-tune your formulas for better hair with every order, and use your feedback to address any new concerns, adapt to seasonal changes, and evolve your formula for always-improving results.

What ingredients are NOT used in your products?

We put careful thought into what goes into your formula and are committed to selecting both natural and synthetic ingredients that meet our high standards in clean beauty. That's why each one has been carefully vetted by our chemists in Paris and ethically tested. Your formulas will always be free of Parabens, Mineral Oils, Sulfates, GMOs, Phthalates, and Methylisothiazolinone (MIT).

You can read our Ingredient Glossary for more information

What is your return policy? What are my options if I'm not totally satisfied with my products?

We stand by all of our Haircare products, Skincare products*, Root Source® Supplements**, and unused Accessories*** with The Prose Promise™. Love your first order (or it's on us) within 30 days of delivery. For our Skincare and Haircare products, we recommend giving your products a few tries* to give your hair and skin time to adjust to your new formulas.

If you’re not completely in love with your products just contact The Pros, your support team of custom formula experts.

From there, you can expect our team to ask for additional details or otherwise advise you through some of our best tips and tricks to help improve your experience. But of course, if you’re still not in love, we can walk you through the next steps for a free formula adjustment or you can return your products for a refund. Please note that if a free formula adjustment is chosen, your order is no longer eligible for a refund.

Please note that shipping and duties are non-refundable. Also, free/complimentary products are not eligible for a return or free formula adjustment.

To receive adjusted Haircare and Skincare formulas:

  • Please contact us here and select “Return my order for adjusted formulas.”
  • Our team may ask for additional details or otherwise advise you through some of our best tips and tricks to help improve your experience
  • As the final step, our team will advise you through the adjustment process, and provide a prepaid return label so you can send your original products back to us.

To return your order for a full refund:

  • Please contact us here and select “Return my order for a refund.”
  • Our team may ask for additional details or otherwise advise you through some of our best tips and tricks to help improve your experience
  • As the final step, our team will provide a prepaid return label

*For Skincare products, please keep in mind that it can take up to 4 weeks to see results from consistent use. Results may vary, and our team of experts is happy to help you with your skincare journey and can advise if a formula adjustment is the best solution for your unique needs.

**For Root Source® returns, please keep in mind that supplements should be taken daily for at least 90 days for the most visible results to appear and results will vary.

***To return an Accessories purchase (Candles, Brushes, Towels) for a refund, the item must be unused and within 30 days of purchase. We will replace any Accessories damaged in transit upon photographic proof of damage